About Multiplication Flip

Helping Children Make Sense of Multiplication

From memorization to understanding, confidence, and mastery.

Olaseni Fadipe, Ph.D.
Mathematics Educator • Author • Creator of Multiplication Flip

Multiplication Flip is a mathematics learning approach created by Olaseni Fadipe, Ph.D., to help children build multiplication fluency through patterns, visual models, flexible strategies, and strong number sense.

Olaseni Fadipe, Ph.D., creator of Multiplication Flip
Our Approach

What guides this work

The goal is not simply to help children get answers. It is to help them understand mathematics well enough to make connections, choose useful strategies, and think with confidence.

Conceptual Understanding

Children should understand what the mathematics means, not simply memorize the steps used to get an answer.

Multiple Representations

Pictures, arrays, patterns, words, and symbols help children see the same idea in different ways and build stronger connections.

Flexible Thinking

Children learn to use what they already know to solve what they do not yet know, rather than treating every problem as completely new.

Confidence Through Understanding

Confidence grows when children experience success, understand why their strategies work, and see themselves making progress.

The Flagship Book

Why Multiplication Flip?

Multiplication Flip was created around a simple idea: children should not have to treat every multiplication fact as something completely new to memorize.

The book helps learners use patterns, arrays, decomposition, visual models, and facts they already know to build toward facts that often feel harder.

Instead of moving mechanically from one times table to the next, students follow a carefully designed path that builds understanding, fluency, and confidence.

The approach is organized around the CCDC-M Framework: Context, Concept, Drills, Challenges, and Mastery.

The Broader Vision

Beyond Multiplication

Multiplication Flip begins with multiplication, but the larger goal is helping families raise mathematically confident children.

Parent Math Guide extends that philosophy beyond multiplication with clear explanations, practical resources, visual tools, and simple ways for parents to support mathematical thinking at home.

Parents do not need to become mathematics teachers. They need useful ways to notice what their children understand, ask better questions, and help them make sense of new ideas.

Explore

Explore Multiplication Flip

Books, articles, resources, and learning tools designed to help children understand mathematics and help parents support that learning.

Start Where Your Child Is

Stronger math begins with understanding.

Discover which multiplication foundations are already strong and where your child may need more support before moving forward.